Product Manager
Marketing
Pretoria – Gauteng – South Africa
Our global client in the pharmaceutical industry is seeking a Product Manager to join their Cardiovascular Division. This role is ideal for a driven and strategic individual who thrives on developing impactful marketing campaigns, positioning products effectively, and driving market share within the cardiology and metabolic therapeutic categories.
Your Responsibilities:
- Develop and implement marketing plans to drive brand growth and profitability.
- Conduct detailed market, industry, and competitor analyses to identify trends and opportunities.
- Position cardio and diabetes brands by communicating product differentiation to healthcare professionals.
- Create impactful marketing materials, including visual aids, leave-behinds, and congress/symposia content.
- Collaborate with advertising and design agencies to execute promotional strategies aligned with brand objectives.
- Forecast product requirements and work with supply chain to manage potential supply issues.
- Present and execute marketing campaigns at conferences and internal meetings.
- Support sales teams with training, marketing tools, and field insights to enhance performance.
- Build relationships with Key Opinion Leaders to strengthen brand positioning.
- Conduct market research and identify new growth opportunities, including digital and direct-to-consumer initiatives.
- Track brand performance, monitor competitor activity, and adjust strategy accordingly.
- Ensure all marketing activities comply with industry regulations and the Marketing Code of Conduct.
Minimum Requirements:
- Bachelor’s degree in Life Sciences, Pharmacy, or (Bio)Medical Sciences.
- Proven experience in pharmaceutical industry (3-5 years)
- Experience in Cardiovascular and Diabetes is essential
- Detailed track record of successful sales initiatives advantageous
- Excellent communication, analytical, and presentation skills.
- Digital literacy, including proficiency in MS Office
- Able to travel locally and internationally
We are looking for a proactive, creative, and commercially minded marketer with a deep understanding of the pharmaceutical landscape. If you are a marketing professional with a strong scientific foundation and ready to take ownership of leading brands and contribute to the success of a growing healthcare organisation, apply with us.